This course uses theory and case study to lay the foundation for students to start applying strategic leadership principles that holistically integrate management process (plan, organize, lead, control), organizational functions (marketing, finance, human resources, and so forth), and environmental influences (competitive landscape, globalization, stakeholder interests, culture, technology). Students demonstrate their ability to capture, expand, teach, write, research, discuss and present. Standards for the entire program are established in this rigorous foundation course. Prerequisites:WR 323. Notes: BUS 300 should be completed in the first term of enrollment. 4 crs.
This course information is from the 2017-2018 Undergraduate and Graduate Catalog. View this catalog.